Networking y los Circulos Concentricos de Valor

Networking and The 5 Concentric Circles of Value©

In a professional network, what matters is not the number of contacts but how relationships are structured and evolve. The concentric circles of value reveal different levels of trust and contribution: from the intimate core, where true relational capital resides, to the general network, which provides reach and potential. It is a dynamic system that strengthens with intention and weakens when taken for granted.

Learning by Doing como desarrollar talento en entornos corporativos

Learning by Doing: How to Develop Talent in Corporate Environments

Project-based learning bridges theory and practice, energizing teams and building critical skills. In companies and business schools alike, “learning by doing” (through cases, workshops, or bootcamps) enables participants to apply what they’ve learned to real-world challenges, generating tangible value and ensuring continuity between academic training and corporate performance.

TIER Digital Framework Post 5

T.I.E.R. Digital Framework©: A Universal Model to Evaluate Any Website or App

The T.I.E.R. Digital Framework© is a universal model to analyze any website or app through four essential layers: Transactional, Informational, Experiential, and Relational. While the weight of each layer varies by purpose, all are always present. This model helps validate whether a digital platform is truly serving its intended goals by revealing imbalances, guiding improvements, and aligning design with strategy.
Let’s take a closer look…

Product Led Growth Blogpost

Product-Led Growth: Is There Life Beyond SaaS?

Product-Led Growth (PLG) has transformed SaaS by making the product itself the engine of growth. But is this model exclusive to software? While applying it outside the digital space comes with challenges, brands like Nespresso, Tesla, and Gillette successfully implemented it long before the term even existed. The key lies in knowing when it works, and when it doesn’t. Can PLG thrive beyond SaaS? The answer isn’t obvious, but it’s more intriguing than you might think.

The Three Fundamentals of Productive Networking Post ENG Oriol Guitart

The Three Fundamentals of Productive Networking©

Networking isn’t about piling up business cards or adding connections on LinkedIn. It’s about building real, long-lasting relationships. Because when the time comes and we need an opportunity, it’s not about how many people we know: it’s about how many are willing to take action for us. And that only happens if three conditions are met, in this order: WANT, CAN, and KNOW HOW.
If any of these pieces are missing, your contact won’t be of much help. Want to understand how real ‘productive’ networking works?

Imagen Customer Journey Mapping Blogpost

Customer Journey: Static and Dynamic Approach

Although not everyone realizes it immediately, the Customer Journey combines a static analysis approach with dynamic action. Deconstructing this process is key: the initial phases allow for precise mapping and analysis of the present, while the later stages drive transformations to address critical points. Understanding this duality is essential to enhancing customer experience and building strong, long-term relationships. If we truly want to change the customer experience, we must delve deeply into how it happens. Shall we continue?

Professional Inner

Professional Inner Balance: The 3 Axes Model©

I developed this model after many years dedicated to team management and the research of technological tools. What happens when we delegate too much? What happens when AI starts doing what we used to do ourselves?
This model maps our professional activity across three axes and explores why balance between them is the key to sustainable performance. It applies equally to entry-level positions, middle management and C-level executives.