From Strategy to Execution: More than a Consultant.
Delivering end-to-end solutions through Business Advisory & Marketing Strategy services.
What he does, How he does it and with Whom defines his core value proposal. Delivery comes through a 4-steps unique approach. Marketing is just a means to an end (although one of his favourites).
1. WHAT
Business value delivered to each customer since day #1. Oriol had made quality his habit. It’s not something that he just strive for – he lives by this principle every day.
2. HOW
By interrelating various disciplines that impact business under his own “Business Impact Framework“ methodology: Strategy, Business Goals Refactoring, Processes and People.
3. WHOM
Top-down: Starting on CEO and flowing through functional areas on a simple yet goal-oriented onboarding.
★★★★★
Excellent methodology, clear and useful!
“Business Impact Framework”: 4 steps unique methodology
Business value is delivered through the “Business Impact Framework”, Oriol’s own 4-steps methodology.
Find out what he does and why his approach is unique.
Step One: Strategy
Beyond the “As Is” and “To be”. Faster yet more accurate. No more “digital” and “analog” subdivisions since he works on both, acting on the core values of the business.
★★★★★
Oriol listens to the client first and at the end asks just the necessary and appropriate questions to later complete the analysis and diagnosis phases.
Step Two: Business Goals Refactoring
Assess balance between goals and assets and means to achieve them. De-construct and rebuild when necessary.
Step Three: Processes
Time to go deeper on business own processes. Each task is carefully analyzed individually and within its synchronization with the others. New opportunities arise, leading to new process conceptualization and implementation.
Step Four: People
Humans are the critical factor. Oriol stays close to his customers and drive change through an intensive coaching, redefining business units and teams in order to achieve the expected results.
Other Oriol Guitart’s Services
Your go-to Business Advisor, digital business and marketing strategist for expert guidance and innovative solutions.
Fractional CMO
Get access to top-level strategic marketing leadership on a part-time basis for your business growth.
In-Company Trainer
Offering comprehensive training programs to enhance your team’s competencies, skills and performance.
… more Services available
All of them accessible under flexible collaboration models adaptable to each company and situation.
Start-up accelerator
Hire an experienced Business Advisor who has previously and succesfully boosted a legaltech start-up with an AI-powered digital product. From pivoting to persevering, to (re)build and execute mid-long term strategy.
Team selection & development
Seek, find, and onboarding. He puts your team members to WORK in the right direction. Sounds easy, but it’s the hardest part -and becomes an art when do it correctly, synchronized and accurately.
Lecturer & speaker
Over 1.200 lecturing hours with his own original Case Studies in top-rated business schools like ESIC Business School, Universitat de Barcelona and ESADE Business School. Hire Oriol for coaching and lecturing sessions about Marketing Strategy, Innovation and Digital transformation, among others.
Eager to learn more?
Discover how Oriol helped companies from different industries to upgrade brand awareness, boost revenue and improve management operations and processes.
Latest Posts
AI and Advertising: Vintage Solutions?
ChatGPT will introduce advertising to address the massive structural costs of AI and the need to accelerate monetization. With hundreds of millions of users and only a small paying base, OpenAI is diversifying revenue beyond subscriptions and enterprise plans. It reflects a 2025 paradox: disruptive technology funded by business models rooted in the early digital era.
Read more
Startups and the challenge of building a team
Building a team is one of the biggest challenges—and blind spots—of a startup. Talent has a cost and requires a coherent compensation package: salary, variable pay, benefits, and, when market levels cannot be met, well-defined equity. Paying below market without compensating with real equity leads to poor hiring decisions, turnover, and burnout. “Project attractiveness” does not replace an honest economic offer or respect for the market.
Read more
‘Killer App’: The Piece That Validates Technological Empires
The obsession with finding a killer app is ultimately the search for the perfect monopoly. It is not just innovative software, but the element that makes an entire platform indispensable, reshapes markets, and locks out competitors. From Byzantium to WhatsApp, killer apps validate technological empires and concentrate real economic power.
Read more